It’s simple. We provide products and services to help you secure your data, devices, and personal privacy. We use data to improve those products and services; provide support; send notifications, offers, and promotions; and to make money from our free offerings so that we can continue to offer them for free.
We use data that can identify you, called personal data, to:
Enable you to purchase and download products, obtain access to services and engage in offered activities;
Provide you information about virus alerts, new and upgraded products and services, and other information you have requested;
Provide you with service messages to your device;
Alert you if we determine that your files, applications or emails are potentially malicious;
Send you newsletters, informative emails or other information regarding AVG; and
Provide you special opportunities, including offers relating to third-party products and services
We use data that does not identify you, called non-personal data, for lots of purposes, including to improve our products and services and to help keep our free offerings free. In particular, we may use non-personal data to build anonymous data profiles and provide segmented marketing, generate aggregate statistical information, and to improve and administer our current products and create new products.